Hi! I'm Julia

The first large route had passed through two of the largest Sales Houses in Russia, leading players in the advertising market - Video International and Gazprom-Media. During this time I had gone through the main stages of work from cost calculation of sponsorship on TV channels, placement on the Internet, licensing, merchandising and to participating in the development of concepts with the native interweaving of the brand into the content and monitoring their implementation.

Every project is unique. Brand, media channel and broadcast have their goals, objectives and limitations on the execution of communication. Professional honesty helped me to carry out such complex projects. It's important to know about the nuances of placements, risks and opportunities, share them with stakeholders even before the sale and find profitable solutions for everyone. Professional honesty and openness in communication help to build trust with partners, clients and work colleagues.

The next big route passed through advertising groups, Russian and international. The expertise has expanded by dugging into in working with large farm. companies and management function. Sponsorship and special projects have been integrated into the agency's product package. I was responsible for strategy development and interaction with key clients.

Professional flexibility and adaptability helped me to accept challenges, change the approach of solving problems both when starting a department from scratch and when developing brand promotion strategies (360). Integrated and sponsored projects, the creation of own and branded content in the media from the development of a creative idea and media planning to the evaluation of the effectiveness of the project and much more.